Caroline is a Director at FWD. She joined in 2005 and has 20 years of marketing and communications agency experience, a significant proportion of which has been focused in the financial services marketplace.
Caroline’s expertise spans all the major marketing disciplines with a particular focus on project management and client servicing. She has also created many of the processes and standards by which we continue to work today.
Caroline is responsible for senior client relationships and is Project Lead on a number of larger projects that span the UK, Europe and the US. Her particular areas of expertise include the fields of strategic marketing, corporate branding and RFPs.
Caroline is a member of the Financial Services Forum, as well as being part of their Asset Management steering group.
She also volunteers for two charitable organisations in her spare time.